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About Us

Since 1994 Watermark’s owners Jason and Todd Elder have grown their operations in Victoria, Houston and Corpus Christi to be in the top 1% of the industry. In 2014 Watermark aquired Creatives Ideas which was founded and run by George Harrell since 1977.  Combined both companies now house over 100 embroidery machines.


Texas-based Watermark Graphics, Inc. is a nationally recognized industry leader in customized apparel including shirts, jackets, work wear, caps, scrubs and FR coveralls.  Our team brings decades of combined professional experience developing in-house embroidered and screen-printed branded apparel and logoed merchandise for companies of all sizes.

Apparel products from Watermark Graphics include T-shirts, dress shirts, polo and golf shirts, jackets, fleece, infant and toddler apparel and work uniforms. Because we work with top-quality clothing manufacturers, all our apparel features exceptional durability, fit, comfort and quality of construction.

We also develop advertising specialty items and promotional products such as accessories, tote bags, awards, caps, hats, writing instruments, office gifts, computer accessories, cups, mugs and tradeshow giveaways.

We have everything your company needs to promote your company and your image:
Knowledgeable sales staff: Because we are industry leaders in promotional products, we are confident our sales staff will meet and exceed your expectations. You benefit from our experience by receiving ideas for promotional products that maximize your marketing goals. Our resource knowledge ensures timely quotes and competitive pricing.

Creative Marketing Idea Generation: Let us generate ideas for you. Give us your budget and objectives and we will make your corporate brand a superstar!

In-House Production: On-site production enables us to control quality and expedite our lead times. Embroidering and screen printing products on-site also allows us to keep our costs down. You benefit with competitive pricing and quick turnarounds.

Inventory Management: Your organization will benefit from bulk pricing by buying larger quantities of apparel, accessories or specialty promotional items and having Watermark manage the inventory. With our warehouse facilities and state-of-the-art software, we effectively manage all your promotional and printing requirements. All stock items ship within 24 hours of order placement. We offer extensive reporting options to keep you updated on a regular basis.

Exceptional Customer Service: Watermark has been in business for more than a decade. Our customers in all 50 states have kept us in the top 1 percent of our industry. Our record speaks for itself.

Online e-Commerce Solutions: Want an online company store? We can customize one for you to manage and market your company’s customized apparel and specialty products.

Overseas Sourcing: If you buy in large quantities, our sources can save you 30-40 percent on many items, which will keep your marketing budget in shape and on target.